Media Work Force Sinks to 15-Year Low – Advertising Age
Media Work Force Sinks to 15-Year Low
Media is shrinking, Marketing is expanding. THis is certainly due in part to the shift toward digital forums, as the article notes, but it is also emblematic of the consolidation of media in the hands of 5 (and counting…down) powerful companies vertically integrating their news operations.
How long will it be until the MU J-school’s prestige loses its employability value? =/
